 
Mission Statement
Niagara’s mission is to be the premier national bottled water supplier by providing our customers unmatched quality, price, and service. We will achieve this with the relentless pursuit of cutting-edge bottling technology, vertical integration, and ongoing improvement of process efficiencies. Ultimately our mission can only be obtained through our most important competitive advantage, our people. The hard work, integrity, and dedication of every Niagara team member will shape the future success of our company for generations to come.
Company Values
Activities and decisions at Niagara are based on and guided by the following values:
Customers
Client and customer satisfaction come first. We must deliver superior value to our customers through quality, service and reliability. We grow and prosper by serving the needs of our customers better than our competitors.
People
Niagara employees make our success possible. We promote teamwork and value honest and open communications.
Quality
The products and services provided by Niagara must be of world class quality. Nothing less is acceptable. Each Niagara employee must ensure superior quality is delivered consistently to every customer, day-in and day-out.
Integrity
Our business is conducted in accordance with the highest standards of legal and ethical conduct.
We expect every Niagara employee to uphold these values. Adherence to such standards will enable us to provide outstanding goods and services to our clients and customers; and maintain a leadership position in the industry.
Employee Relations Philosophy
Niagara is dedicated to continuing to build a world class employee relations program. We consistently work towards maintaining excellent working conditions, competitive wages and benefits, open communications and employee involvement.
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